As you may have noticed, nowadays mobile devices are not only used for texting and calling. This is due to technological advancements that have rapidly transformed them into mini computers. This also promoted people to be creative and innovative where they started developing mobile apps. The apps can be used on almost all the features o f the mobile device. These can be downloaded easily either from Google play or Apple store depending on the Operating System you are using. They have slowly taken over in a number of forums such as:
Sharing information
Mobile apps have changed how information is shared between individuals. Instead of the more generic and open sites, they have transformed information sharing into a limited, exclusive and closed experience. Soon the world will start seeing less of web users as people turn to their mobile devices. Online users are now taking advantage of tablets, smartphones and other portable devices to get all the information they are looking for. You can access apps for news, banking, travelling, games, stores, weather and restaurants among many others. Apps developers are not sleeping on the job as they keep introducing more and more into the market.
Socializing and networking
There are a number of apps that can be used or socializing as well as networking. This is where people can use apps like Whatsapp, Viber, Facebook, Twitter, Yahoo and Waptrick among many others. Some of these apps allow people to meet other people with whom they have shared interests. This is also good for business as there are a number of companies who develop marketing campaigns that are posted on such platforms to get more customers and maximize on profits. These also provide cheaper platforms for keeping in touch with friends and family which helps individuals to save a lot of money at the end of the day.
Shopping
Nowadays it is possible to get all your shopping done using the mobile apps. Amazon for one encourages shoppers to make use of the applications before making the final purchase. This allows a person to compare different rates to get the one that suits their pocket best. This is very convenient and also helps to save on costs as well. It also helps people to get the items they are looking or without too many complications. This implies that shopping can be done anywhere as long as you have your mobile device.
Entertainment
Mobile apps have also taken entertainment to a whole new level. It is now possible to stream film services like Hulu and Netlix and TV among many others. This means that users get to stay on top of things regardless of where they are with the use of their mobile device. There are also thousands if not millions of games that a person can keep busy with when waiting for something and have extra time.
It is also possible to keep the phone safe from malware though the numerous antivirus apps. To find the app that you are looking for all you have to do is visit the market and get it for free or pay a small price to enjoy using the app.

Email marketing offers an effective way to market any business. If you plan to utilize email marketing campaigns to interact with customers and possibly get new clients, then there is a need to build your subscribers’ list. Even though there are questionable techniques to gain subscribers, the most efficient means to grow the subscribers is through genuine and organic interest and close interaction with customers. Here are 5 ways to grow your email marketing subscribers.
Run a Contest
Promotions or contests greatly encourage potential subscribers to opt-in to an email list. Make sign-up as part of the entry requirements of the contest. You can even offer new subscribers an opportunity to share this contest with their friends in order to get more entries.
Remember that it is vital to post the contest’s rules to ensure clarity concerning the addition of the entrants to your email list. Moreover, state the frequency with which you will be sending messages along with the nature of the contents that you will send.
Use the Social Media
In case you are a social media buff, using your active social presence in spreading your email marketing campaigns is an ideal way of generating email list signups. You could post or tweet or share links to the sign up. Take it a step further and create custom landing pages which you could link to from a social network profile and then promote any activity which brings visitors to the page.
Go Offline
Whenever you speak at small business conferences or any in-person event, there is a great chance for requesting the participants to subscribe to the email list. Spread the sign-up sheet so as to encourage your audience to sign up.
You may add a link to the opt-in form on the business cards or any printed marketing material to show that you possess a newsletter and other mailings that people may sign up for.
Give Aways
Generally, people like free things. If you offer free gifts to people who join your email list, you will certainly grow your subscribers. So offer something. They can offer some information in exchange for a certain product or content.
Ensure you provide something with a genuine value such as e-course or free eBook. The question on the mind of most visitors whenever they are called upon to subscribe is “What is there for me after subscribing?”
On the same note, most people like being members of exclusive clubs. So provide subscribers within your list with something unique. Exclusive content is similar to free stuff, except that it is reserved for special readers who complete a specific task that you request them to.
Include it in your email signature
The email signature offers an efficient way to market products or services. Even though one may not prefer to make the whole signature marketing focused, the addition of one or two lines plus a request for a sign up action in the list could be a perfect means of maximizing the marketing tools which you use on a daily basis.